A transparent background will help a featured product interact differently with its background depending on the user’s screen size. It gives you the flexibility to place your product against a background that dynamically changes colours. This tutorial will help you understand how to create a transparent background using Photoshop. Make your image into a layered […]
Carla Kabbabe is an entrepreneur who has successfully built her brand, Clarete, and a loyal customer base. In this blog, we will get to know how she put together her photography team, how they manage shoot day, and what successful product images look like. Building an in-house product photography team At first, Kabbabe did not […]
Hiring a freelance photographer is a serious job. Picking the right person will make you feel confident about your investment. This blog will let you know the questions you should ask before you say yes to a product photographer. The equipment they own The first question you should ask the photographer is the kind of […]
Etsy is a respectable place where people like buy their merchandise from. It has around 40 million active buyers. Since it has so much reputation, it can guide anyone on product photography. This blog discusses Etsy’s tips on product photography for selling lots of products. Planning The kind of setting you want for the product […]
Photo manipulation is an art form that is accepted all over the world. Editing plays an integral part in the photographic process. Dark room manipulation was used before the advent of digital photography. Digital photography has changed the landscape altogether. In this blog we will discuss about the advantages of photo-editing software vis-à-vis dark room […]
To make the experience of the shopper better, you can add a reflection to the photo. That will make the product photos lifelike. It can give an illusion that your product is sitting in a clear pool of water. This blog will discuss the ways you can add a glass reflection and a water reflection […]
Optimizing the product photos helps in improving the experience of shoppers. This blog will let you know how you should optimize the product photos so that you can drive sales. Keep the photos simple and focused on the product Simplicity is the key when you are placing product photos for shoppers. A white background product […]
A photography studio setup can help you take shots to make your products stand out and increase sales of your products. You need not spend a lot to get a mini photo studio. This blog will explain to you the basics of building a photography studio. Investing too much is not okay Being ambitious is […]
Anybody can suggest ways to improve landing pages. But only a professional will be able to go beyond suggestions like changing the fonts or colours. The best landing pages help in converting a click into a purchase. So, it is important to make it impactful. In this blog, we will share tips on how you […]
Every e-Commerce business is growing and at that stage, no one wants to invest money. So, cutting costs and making more money is always on the mind. It is felt that using AI is a good way of doing that. Many times it does help when you use automation. But, it is not always good […]
While automation is great, there is no replacement for a human. Human error can be eliminated with the help of automation. But flaws do creep in when you use technology. The product photos are what drive sales of your brand. If it is not up to the mark, the product gets a bad name. So, […]
Flawless editing is the need of the hour. This is because product photography needs to look enticing. Photo editing software today is more sophisticated than ever. While there are plenty of choices available, you can always select the one that will suit your budget. In this blog, we will discuss the best professional photo editing […]